Actively recruit
Active recruitment is recommended in order to enlarge the pool of qualified applicants beyond the results yielded solely from posting the position to the online applicant tracking system. Hiring managers can collaborate with HR to identify recruitment strategies that will enlarge the pool of qualified applicants beyond the results yielded solely from posting a position in the online recruitment system.
It is the task of the hiring manager or search committee chair and HR to publicise the vacant position, bring it to the attention of qualified potential applicants, including those who are members of underrepresented groups, and actively identify and recruit qualified applicants. The informal, word-of-mouth approach to recruitment is one of the most successful practices for identifying potential applicants.